Winton Churchill Talks with Nikki Leigh About His Book "Email Marketing For Complex Sales Cycles"

Join Nikki Leigh and Winton Churchill as we discuss Winton's book Email Marketing for Complex Sales Cycles and we talk about email strategies. If you have questions, feel free to call (347) 215-8201 - 3 pm - 4 pm EST on Monday September 29th. Or, you can join us at www.blogtalkradio.com/nikkileigh and post your questions in the chat room during the show.

Winton Churchill Author of Email Marketing for Complex Sales Cycles: Proven Ways to Produce a Continuous Ways to Produce a Continuous Flow of Prospects and Profits with Effective Spam Free Email Systems (September 15th - October 15th)About Email Marketing for Complex Sales Cycles

The principles in this book have helped thousands of business people and entrepreneurs increase sales and reduce stress and aggravation...Will you be the next one to benefit?

Why not generate more sales, more quickly?

Are you burnt out on sales and marketing activities because they are so labor intesive and unproductive?

And all the glib conversation and backslapping in the world won’t close the deal until your prospect feels, “You’re the one that can help me the best!”

It’s hard to convince prospects, but easier than you think to help them select you.

This book gives you proven methods to help you slash the time and effort required to turn your prospects into clients.

It’s hard to convince prospects, but easier than you think to help them select you.

This book gives you proven methods to help you slash the time and effort required to turn your prospects into clients.

The principles in this book have helped thousands of business people increase sales and reduce stress and aggravation... Will you be the next one to benefit?

You Will Discover:

● 3 keys to improving the quality of your leads
● 5 techniques to increase the number of leads you get
● 3 little-known conversion tactics that turn leads into revenue
● 1 mistake that dooms most lead generation to anemic results
● 2 unconventional ways to shorten your sales cycle
● 3 ways you’ve been brainwashed when it comes to email
● 6 special needs shared by all complex sales cycles
● 3 critical stages of success (and what to do at each one)● 18 essential components you need to get going
● 8 indispensable “fast track” strategies to get you on the road to success

Level the playing field!...Compete with your strengths.

About Winton Churchill

Winton Churchill is Founder and CEO of Churchill Method, Inc. , an international sales and marketing consulting firm that helps clients improve their sales and marketing processes. He is the author of “Email Marketing for Complex Sales Cycles.” He has held senior positions in both F500 technology firms including Apple, Oracle, Spinnaker and Sun. He headed sales & marketing as VP at Contact Software, the developers of ACT!. He is Past President of the South Bay Association of Chambers of Commerce. The SBACC serves 18 Chambers and more than 53,000 businesses in coastal Southern California.

Visit Winton Churchill at http://www.churchillmethod.com

Use a Blog to Promote - What, Why and How

In the 21st century, it’s no longer optional to have a blog. All authors need to have a blog to promote their books. To get started, you can easily set up a blog on www.blogger.com or www.wordpress.com, each of these services offer free blogs and you follow the directions on their sites to start blogging in minutes. Over time you can learn ways to fine tune your blog and to customize the layout or you can hire someone to set up a blog and to teach you the best ways to use that blog to promote.

What is a blog?

Originally a blog was simply a way to communicate with friends. However, blogs are a great way for authors to build a brand and establish a promotional platform for their books. You can use a blog to help potential readers get to know the author behind the book and to learn more about the books you write. Think of it as a cyber sales person who is representing you 24 hours a day, 7 days a week. What is your cyber salesman saying about you and your books?

How to use a blog?

A blog can include information about your writing, how you write, how you develop story ideas and why you’re qualified to write your books. Non fiction authors can use their blog to build their credibility with potential readers. Take the opportunity to show people that you have something and why you have the background and knowledge to help them. Fiction authors can share insider details about their books, the characters, the setting and many other parts of their books. You can also share writing and promotional tips with others.

Promote your blog.

Just starting a blog is not enough. Once you have a blog and once you start blogging on a regular basis (at least 2-3 short or long blog posts per week), you need to list your blog in blog directories. Two or the many directories include: www.blogcatalog.com and www.Technorati.com . Your blog address should be listed on your author business cards, linked to your website and listed in your email signature block. These are a bare minimum of the places where you should list your blog address. It is also very good to register your blog with www.feedblitz.com or www.feedburner.com and place a subscription block so that interested readers can subscribe to your blog. This means that they will be notified about each of your future blog posts. It’s a great way to stay in touch with interested readers.

This is only the beginning of your blogging journey, but it will get you started and will help you to start getting the word out to your potential readers. If you like the idea of having a blog, but you want to speak to someone about setting up a blog and teaching you how to use and promote it, feel free to contact me for details about my blog consulting service.

Nikki Leigh
Book Promo 101 - http://www.nikkileigh.com
Follow Me on Twitter - www.twitter.com/litekepr
Nikki Leigh Promotional Services Can Help YOU
www.nikkileigh.com/promo.htm

Virtual Blog Tours & Use Web 2.0 to Sell More Books Part Two

Monday September 22 –

Susan has written a guest post for http://murderby4.blogspot.com/

Today is the first day of a four day event with Joyce Anthony. Joyce Anthony features information about Susan Wingate and Bobby’s - http://joyceanthony.tripod.com/blog/

Winton is being hosted by http://www.scottfox.com

Nikki Leigh and Michelle Price share Week Two of a four week teleseminar series about Using Web 2.0 to Sell More Books - www.blogtalkradio.com/nikkileigh - Call-in Number: (347) 215-8201 - 5 pm EST

Winton Churchill will be featured in the Self Growth Self Improvement newsletter this week – visit www.selfgrowth.com to subscribe to the newsletter.

For the most up to date information for all tours, visit www.virtualblogtour.blogspot.com

Nikki Leigh – Award winning Author & Publicist

Book Promo 101 - http://www.nikkileigh.com
Follow Me on Twitter - www.twitter.com/litekepr

McCain and Obama - What Part Will Race and Ethnicity Play in This Presidential Election

The Ethnic Presidency: How Race Decides the Race to the White House – Will Race and Ethnicity Decide the Presidency?

Any way you look at it, this is a historic political season. Whether the next president is a Democrat or a Republican, there will be a “first” in the new administration. The first black president or the first woman vice president will be elected. The media and the internet are buzzing with the possibilities.

Race and politics is an interesting and sometimes explosive combination. This topic is the focus of Earl Ofari Hutchinson’s book The Ethnic Presidency: How Race Decides the Race to the White House. Throughout this election year, we have all seen the news reports, the specials, the debates and much more that addresses the questions and curiosity about race and politics. More specifically, what it would mean to have an African American president in the white house.

Race isn’t a new issue in politics and The Ethnic Presidency delves into a vast array of details from the past three decades to demonstrate the difference race and ethnicity makes in any election. Race is a much bigger factor in the 2008 election than it has been in past elections.

For an inside view at the history of race in politics, take a deeper look into The Ethnic Presidency. This book is a must have for political junkies who follow each election, but it is also a great primer for the millions of first time voters who would like to understand more about the people and the elements of this election year and elections in the past. Get a real look at the way each political party used race and ethnicity to further their agenda through the years.

It examines:

· Obamamania

· The soaring Latino vote

· The silent but potent Asian-American vote

· The GOP’s love-hate relationship with black and Latino America

· Will America accept a black president? Can Obama be that president?

· Will the GOP use the same Southern Strategy that repeatedly won the White House?

· Did blacks and Latinos elect Bush?

· Have the Democrats taken the black and Latino vote for granted?

For much more information and to order your own copy, visit The Ethnic Presidency on Amazon - http://www.amazon.com/exec/obidos/ASIN/1881032256/.

Earl Ofari Hutchinson is an author, syndicated columnist, political analyst and commentator. He is a frequent guest on Hannity and Colmes, The O’Reilly Factor, The Big Story, EXTRA, and numerous CNN News and Talk Shows. He is associate editor of New America Media. His op-ed columns appear in the Baltimore Sun, Huffington Post, L.A. Times, Los Angeles Daily News, Washington Post, Chicago Tribune, Newsday, the Philadelphia Inquirer, San Francisco Chronicle, and the Christian Science Monitor, and other major newspapers. He is the author of ten books.

Three Promotional Events Begin September 15th

Monday September 15 –

Susan Wingate begins her virtual blog tour by sharing the details with Nikki Leigh, visit http://detailwithnikkileigh.blogspot.com/ for much more information.

Winton Churchill’s tour to promote Email Marketing for Complex Sales Cycles kicks off today with a review by author Carolyn Howard Johnson - http://TheNewBookReview.blogspot.com

Nikki Leigh and Michelle Price share Week One of a four week teleseminar series about Using Web 2.0 to Sell More Books - Week One is titled When Opportunity Knocks... Will You Be Ready? To listen to the show, visit www.blogtalkradio.com/nikkileigh - Call-in Number: (347) 215-8201 - 5 pm – 6 pm EST

For the most up to date tour information, visit www.virtualblogtour.blogspot.com

Nikki Leigh – Award winning Author & Publicist

Book Promo 101 - http://www.nikkileigh.com
Follow Me on Twitter - www.twitter.com/litekepr

When Opportuniy Knocks - Will You Be Ready

"When Opportunity Knocks 2.0… Will You Be Ready?"

Week One of Four Weeks to Help You Learn to Sell More Books with Web 2.0

Michele Price (owner - A Third Mind and Co-Founder SellMoreBooks.com) and Nikki Leigh (owner - Promo 101 Virtual Blog Tours) are teaming up to re-launch SellMoreBooks.com 2.0. To kick things off they are beginning a four week series of calls about utilizing Web 2.0 and social media marketing to Sell More Books. The topic for the first week is "When Opportunity Knocks 2.0… Will You Be Ready?" Utilizing social networking sites, blogs, and much more are something that we always recommend to clients – but first, are you ready for the additional "targeted" traffic? This week, we'll start at the very beginning and discuss some of the basics. Once we help you "get ready" for opportunity, we'll walk you through ways to generate leads and Sell More Books.

For more information about these calls, you can visit my BlogTalkRadio show page - www.blogtalkradio.com/nikkileigh

This is the link directly to the show information for Monday September 15 - http://www.blogtalkradio.com/nikkileigh/2008/09/15/Book-Marketing-20-Sell-More-Books-in-the-New-Millenium

UPCOMING SHOW: 9/15/2008 5:00 PM
Host Name: Nikki Leigh

Co-host Name: Michelle Price
Show Name: When Opportunity Knocks 2.0… Will You Be Ready?
Show Length: 1 Hour
Show Description: Join Michelle Price and Nikki Leigh as they help you understand more about Web 2.0. What is Web 2.0? Why it is important to you? How can it make a difference in your book sales? This is the first session in a four week series to address this topic. For much more information, visit www.sellmorebooks.com

You can visit the link above and click the reminder button and BlogTalkRadio will send you a reminder before the show. During the call, people can call in and ask questions or go into the chat room and send your question. If you can't be with us during the live show, you can visit www.blogtalkradio.com/nikkileigh and listen to the show later. You can even download a copy to listen later.

In upcoming weeks we'll talk about more specific aspects of Web 2.0 as applied to authors, speakers and information marketers – you don't want to miss any of these calls, if you want to learn how to Sell More Books.

To Your Success!

Nikki Leigh and Michelle Price

Virtual Blog Tour for Winton Churchill's Email Marketing for Complex Sales Cycles

Virtual Blog Tour for Winton Churchill's Email Marketing for Complex Sales Cycles

– Explained In An Easy to Understand Manner to Benefit Your Business

Beginning Monday September 15, 2008, WINTON CHURCHILL will begin to tour cyber space to promote his business marketing book, EMAIL MARKETING FOR COMPLEX SALES CYCLES. This book is a must have for small business owners, professional consultants, marketing executives, sales executives and anybody in a technology company. Most of these businesses have complex sales cycles. That simply means they form a relationship with their prospects before the prospects make a purchase.

Email Marketing for Complex Sales Cycles shows how to put together email marketing programs that help build relationships and sales with prospects. This includes key priniciples, strategies, plans and tactics for executives in SMB with complex sales cycles plus the pitfalls and how to avoid them.

Some of the topics in Email Marketing for Complex Sales Cycles include:

· Building rapport with prospects

· Presenting information in a way that they don’t drown

· Reducing tedious and demeaning sales tactics

· Closing more sales

· Shortening sales cycle

· Reducing stress in sales organization

· Reducing uncertainty about meeting forecasts

Winton Churchill is Founder and CEO of Churchill Method, Inc., an international sales and marketing consulting firm that helps clients improve their sales and marketing processes. He is the author of “Email Marketing for Complex Sales Cycles.” He has held senior positions in both F500 technology firms including Apple, Oracle, Spinnaker and Sun. He headed sales & marketing as VP at Contact Software, the developers of ACT!. He is Past President of the South Bay Association of Chambers of Commerce. The SBACC serves 18 Chambers and more than 53,000 businesses in coastal Southern California.

For full details about Winton Churchill’s virtual blog tour, visit his tour home page at http://virtualblogtour.blogspot.com/2008/06/winton-churchill-email-marketing-for.html. For the most up to date tour information, visit http://virtualblogtour.blogspot.com.

For more information – www.churchillmethod.com

For details on Barnes and Noble - Paperback Edition
http://search.barnesandnoble.com/EMail-Marketing-for-Complex-Sales-Cycles/Winton-Churchill/e/9781600374210/?itm=1

Virtual Blog Tour for Susan Wingate’s Second novel Bobby’s Diner Available On Demand

Virtual Blog Tour for Susan Wingate’s Second novel Bobby’s Diner Available On Demand

Two Women Face Deadly Problems and Dislike Each Other-But Must Work Together

Beginning Monday September 15, 2008, SUSAN WINGATE will begin to tour cyber space to promote her latest novel, BOBBY’S DINER. This novel was released in e-book format on September 1. Digital book can be read on your computer, a PDA, some cell phones and on e-book readers. The book can be downloaded “on demand” and is easily accessible on her publisher’s website - www.ebooksonthe.net/catalog/eBooks_Catalog_NewBooks2.html

From September 15 to October 3, people can learn more about Bobby’s Diner, Susan Wingate, e-books, publishing and much more during Wingate’s virtual blog tour. For more detail and to view the full schedule, visit her virtual tour home page at Promo 101 Virtual Blog Tours - http://virtualblogtour.blogspot.com/2008/08/bobbys-diner-by-susan-wingate.html. For more details about individual days during the tour, visit http://virtualblogtour.blogspot.com.

Susan Wingate's second novel, Bobby's Diner is now available through ebooksonthe.net.
Bobby's Diner is a story of a woman trying to find herself in a town where nobody wants her. Georgette Carlisle is twenty-five when she saunters into the rustic town of Sunnydale, Arizona, and snags Bobby, away from his wife, Vanessa Carlisle. The story begins fifteen years later, after he dies and leaves his restaurant, Bobby's Diner, to both women. That is the first problem. Bobby's Diner is situated on an attractive highway corridor property that’s slated to be the next boutique tourist site. It sits right in the middle of Zach Pinzer's future with a large developer. After Zach arranges to destroy their property and fatally wounds a beloved employee, he nearly kills Vanessa's daughter. Georgette and Vanessa continue to fight as they hold fast to the only thing they have, each other. Georgette's story is a tale of life, love, death, grief, pain, loneliness, and redemption. And, she finds her true family with the most unexpected people.

Novelist, Susan Wingate, received her BS from AZ State University. Presently, she lives in Washington State and writes full time. Wingate has written three novels. Soon after she completed her third novel, an excerpt from The Last Maharajan was selected for publication in literary journal the Superstition Review. She is a contributing writer for several magazines. Since the 2007 publication of her mystery novel, Of the Law, Wingate has taught writing workshops and colleges. She publishes eNewsletter, “Sincerely, Susan.” She organizes reading series at her local library which spotlight local and regional writers. For hobbies, Wingate likes to read and paint. To learn more about Susan Wingate, visit www.susanwingate.com

The print edition of Bobby's Diner - a women’s fiction novel - is slated for release this fall.

You Are Invited to Join Me At Coffee TImes

I wanted to invite you to visit me at Coffee Times blog today. I'm posting some information about fictional settings, and the settings for each of my fictional series. One post gives information about Cape Ann, Massachusetts and another post gives background information about the Outer Banks of North Carolina. Many of the details I provide in these posts are woven into the books. Feel free to drop by and say hi or comment -

http://coffeetimeromance.com/CoffeeThoughts/

I'll be dropping in throughout the day to say hi and to answer questions.

Nikki Leigh

Book Promo 101 - http://www.nikkileigh.com
Follow Me on Twitter - www.twitter.com/litekepr
Nikki Leigh Promotional Services Can Help YOU
www.nikkileigh.com/promo.htm

"Ask Nikki Leigh" - Answering Your Promotional Questions

I've thought it would be fun to be an advise columnist for years. But, I would have to do that under an unknown identity :) Today, it hit me that it might be fun to add a promotional advise column to my Muze's Musings blog. So, I want to extend an invitation to people to send me their questions about writing, publishing and especially promoting. Once I start getting regular questions, I'll feature one or two on my radio show - Book Promo 101 - Write, Publish and Promote. Seems like that could all work together.

So, I invite you to send me your writing, publishing and promoting questions. But, I need to give you give you two warnings -

1 - I reserve the right to chose which ones to answer - and when to answer them
2 - I reserve the right to give you an honest answer - I should mention that I can sometimes be blunt, but I will make every effort to be kind and I will make an effort to make all the answers helpful.

The good news - I will leave the comment option on my blog and I invite others to share their thoughts. If the Ask Nikki idea really takes off, I'll move it to another blog. For now, the questions and answers will be posted at www.muzesmusings.blogspot.com and please submit your questions to AskNikkiLeigh@gmail.com That is the address for your questions. I look forward to hearing what people want to learn more about.

Nikki Leigh --- Send questions to ---- AskNikkiLeigh@gmail.com

Book Promo 101 - http://www.nikkileigh.com
Follow Me on Twitter - www.twitter.com/litekepr
Nikki Leigh Promotional Services - www.nikkileigh.com/promo.htm

Nikki Leigh Interviews Publisher and Author Arline Chase

Nikki Leigh interviewed Arline Chase on Book Promo 101 Talk Radio on Monday September 2. We had the opportunity to talk about her work as a publisher, some do’s and don’ts for writers and tips for submitting your work to a publisher. We also had the chance to talk about her latest book which was released yesterday. The title is Spirit of Wind and it is the third book in her spirit series. For more information or to listen to the show, visit www.blogtalkradio.com/nikkileigh.

On September 9th, best selling mystery author Doug Cummings is scheduled to discuss his latest book- Every Secret Crime. Doug began his 25 year broadcasting career as a TV investigative reporter before discovering his passion for the immediacy of news-radio. He worked as an anchor, reporter and talk-show host in Kansas, Missouri and Illinois before settling in Chicago. You can visit www.blogtalkradio.com/nikkileigh to set a reminder for future shows.

Nikki Leigh

Book Promo 101 - http://www.nikkileigh.com
Follow Me on Twitter - www.twitter.com/litekepr
Nikki Leigh Promotional Services Can Help YOU
www.nikkileigh.com/promo.htm